10 Referral Marketing Stats Every Business Should Know

give-get-referralsAny business will agree that word-of-mouth advertising is the most effective – yet 72% of marketers don’t leverage customer referrals. So, here’s proof why businesses should invest in referral programs:

 

1. Every day, there are more than 2.4 million brand-related conversations in the US – Word of Mouth Marketing Association

2. 65% of a company’s new business is from referrals – New York Times

3. Customers trust recommendations from friends and family more than any other form of advertising – Neilsen

4. 83% of consumers are comfortable making a referral after a positive experience- Texas Tech University

5. 85% of a business’ Facebook fans are likely to recommend the business –Syncapse

6. Offering a reward increases the likelihood of referral, but the reward size may not matter – American Marketing Association

7. Customers are 4x more likely to buy when referred by a friend – Neilsen

8. A referred customer is 18% more loyal than a customer acquired through a different method – Journal of Marketing

9. The lifetime value of a referred customer is 16% higher than a non-referred customer – Journal of Marketing

10. A referred customer spends 13.2% more than a non-referred customer Journal of Marketing

 

Looking at the data, it’s clear that referrals are powerful to gain new customers and increase loyalty. How does your business encourage referrals?

 


 

QuickLinkt is an app designed to help businesses grow through customer referrals. Businesses can incentivize, track and reward referrals to leverage loyal customers and generate new leads.

Give & Get Referrals are Here!

Get your customers sharing discounts with Friends & Family, and reward them right back once their friends redeem!

Companies like Dropbox were built off Give and Get Referrals (refer a friend and give them 500 MB of Free Space, then get 500 MB right back if they sign up) ,  now QuickLinkt brings this same referral strategy to it’s Smartphone App and businesses everywhere!

Check out this 1-Minute video to see how Give & Get Referrals work:

Sample Offers:

Salon / Spa / Retail:  Let your customers share a 10% OFF Mobile Coupon and get 10% OFF themselves once their friends redeem.

Fitness / Clubs: Let your members give a FREE One Month Membership and get a discount back for premium services.

Realtor: Let customers share a Free Home Valuation, and put them in draw for every redemption.

To get started, simply install QuickLinkt or contact us and we’ll be happy to guide you!

 

 

Introducing Verified Referrals…

QuickLinkt Smartphone App - Verified Referrals

QuickLinkt Smartphone App – Verified Referrals

We’d like to introduce a new approach to referrals, designed for businesses looking for the most qualified leads possible.  We’re calling these Verified Referrals and here’s how they work…

In addition to the Standard QuickLinkt Smartphone App Referrals, as a Vendor by turning on Verified Referrals in your settings you can now have an email and/or SMS message automatically sent to the person being referred.  This email and/or SMS will request them to accept the referral, and once they do so you will see a referral verification icon in your received referral list.

So now not only has one of your trusted referral sources  (a past customer or other) sent you a great lead through the QuickLinkt Referral App, but the lead themselves have reconfirmed that they want you to contact them.  This is great for any business that is busy or just wants to make sure their time if used as effectively as possible.

Rest assured the standard referral process is still available…  we’re just giving you more options!

QuickLinkt is now on Blackberry!

QuickLinkt Referral App

Introducing the Blackberry 10 Version of the QuickLinkt Referral App

In addition to the iOS and Android version of the QuickLinkt Referral App, we’re proud to announce a Blackberry 10 Version.  The BlackBerry version opens up QuickLinkt referral opportunities to another platform!

The Blackberry 10 version extends functionality from Android and helps us reach another important segment of the smartphone market (business & government users).

We expect to be introducing the QuickLinkt Referral App’s Windows Version by mid-summer!

 

 

To download QuickLinkt for Blackberry 10 visit:

http://appworld.blackberry.com/webstore/content/54377896/?countrycode=CA&lang=en

 

QuickLinkt Referral App has Launched!

QuickLinkt Referral App for Realtors, Mortgage,

Encourage, track and reward more referrals.

We’re excited to announce the launch of the QuickLinkt Referral App.  Designed for Realtors, Mortgage Brokers, Insurance, Investment Agents, and any other business that could benefit from more referrals.  QuickLinkt enables businesses to more easily encourage, track and reward past customers for sending referrals; it creates a simple, always accessible conduit for your past customers to send you referrals.

A recent Texas Tech study indicates that 83% of past customers are willing refer after a positive experience but actually few do.  With QuickLinkt, we can close the gap of those who say they would refer and those that actually do by making referrals easier to make, in-the-moment so nothing is left undone.